{"id":6195,"date":"2023-09-26T10:25:13","date_gmt":"2023-09-26T13:25:13","guid":{"rendered":"https:\/\/sinqia.com.br\/?p=6195"},"modified":"2024-05-17T18:46:30","modified_gmt":"2024-05-17T21:46:30","slug":"open-investment","status":"publish","type":"post","link":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/","title":{"rendered":"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras"},"content":{"rendered":"

O cen\u00e1rio financeiro brasileiro est\u00e1 prestes a vivenciar mais uma revolu\u00e7\u00e3o significativa: a partir de 29 de setembro de 2023, <\/span>a fase 4 do Open Finance entra em vigor<\/span><\/a>. Nessa etapa, conhecida como <\/span>Open Investment<\/b>, os clientes ter\u00e3o a capacidade de compartilhar seus dados de investimento entre diferentes institui\u00e7\u00f5es financeiras.\u00a0<\/span><\/p>\n

Essa nova fase deve ampliar oportunidades de neg\u00f3cios e proporcionar servi\u00e7os financeiros mais personalizados, abrindo um horizonte de possibilidades para as institui\u00e7\u00f5es financeiras.<\/span><\/p>\n

Diferenciais do Open Investment<\/b><\/h2>\n

Os brasileiros est\u00e3o cada vez mais interessados em investir. Segundo um levantamento da B3, o n\u00famero de pessoas f\u00edsicas que investem em\u202frenda vari\u00e1vel\u202fcresceu 35% no terceiro trimestre de 2022 na compara\u00e7\u00e3o com o mesmo per\u00edodo de 2021, saltando de 3,3 milh\u00f5es para 4,6 milh\u00f5es.<\/span><\/p>\n

Com o lan\u00e7amento do Open Investment no Brasil, esse n\u00famero pode crescer significativamente nos pr\u00f3ximos meses, j\u00e1 que as pessoas ter\u00e3o acesso a informa\u00e7\u00f5es sobre diferentes op\u00e7\u00f5es de investimento, e poder\u00e3o realizar escolhas mais conscientes e rent\u00e1veis para o futuro.\u00a0\u00a0<\/span><\/p>\n

Assessoria Personalizada<\/b><\/h2>\n

Em entrevista ao Valor Econ\u00f4mico, executivos do Banco do Brasil alegaram que um dos principais diferenciais do Open Investment ser\u00e1 a assessoria. Em um mercado onde produtos financeiros est\u00e3o se tornando cada vez mais “comoditizados”, a chave para gerar valor real para os clientes \u00e9 oferecer solu\u00e7\u00f5es de <\/span>assessoria personalizada<\/b>.\u00a0<\/span><\/p>\n

Com o compartilhamento de informa\u00e7\u00f5es de investimentos, as institui\u00e7\u00f5es ser\u00e3o capazes de <\/span>oferecer servi\u00e7os altamente personalizados<\/span><\/a>. Por exemplo, um banco poder\u00e1 acompanhar quando um investimento de um cliente em outra institui\u00e7\u00e3o est\u00e1 prestes a vencer e sugerir realoca\u00e7\u00f5es apropriadas.\u00a0<\/span><\/p>\n

Hiperpersonaliza\u00e7\u00e3o de taxas<\/b><\/h2>\n

Al\u00e9m disso, a <\/span>hiperpersonaliza\u00e7\u00e3o de taxas<\/b> e a oferta de conte\u00fado de pesquisa, como relat\u00f3rios de empresas nas quais o cliente investe por meio de outra corretora, tornam-se poss\u00edveis. Isso tudo visa garantir que o cliente alcance seus objetivos financeiros de forma mais eficaz.<\/span><\/p>\n

Conhecendo o Cliente em Profundidade<\/b><\/h2>\n

Um dos principais benef\u00edcios do Open Investment para as institui\u00e7\u00f5es financeiras \u00e9 a oportunidade de <\/span>conhecer seus clientes<\/b> de maneira mais abrangente. Isso n\u00e3o s\u00f3 permite melhorar a oferta de produtos e servi\u00e7os, mas tamb\u00e9m ajuda a consolidar a posi\u00e7\u00e3o do banco como a principal institui\u00e7\u00e3o de relacionamento do cliente.<\/span><\/p>\n

Dados compartilhados, como informa\u00e7\u00f5es sobre poupan\u00e7a, j\u00e1 t\u00eam sido usados para entender o <\/span>comportamento do cliente<\/b>. Por exemplo, o banco pode identificar se o cliente est\u00e1 usando a poupan\u00e7a para acumular patrim\u00f4nio e, se for o caso, oferecer alternativas de investimento mais adequadas.<\/span><\/p>\n

Desafios do Open Investment<\/b><\/h2>\n

Embora o Open Investment prometa vantagens not\u00e1veis, um dos principais desafios enfrentados \u00e9 a <\/span>renova\u00e7\u00e3o dos consentimentos<\/b>. Os clientes precisar\u00e3o fornecer um novo consentimento para compartilhar seus dados de investimento, mesmo que j\u00e1 tenham feito isso em fases anteriores do Open Finance. Convencer os clientes da import\u00e2ncia e dos benef\u00edcios desse processo ser\u00e1 fundamental.<\/span><\/p>\n

Embora seja esperado que o volume de consentimentos seja menor em compara\u00e7\u00e3o com fases anteriores, devido ao p\u00fablico investidor ser menor em n\u00famero, esse p\u00fablico geralmente possui maior maturidade financeira, tornando mais f\u00e1cil demonstrar os benef\u00edcios do compartilhamento de dados.<\/span><\/p>\n

Com o Open Investment, uma nova era do Open Finance est\u00e1 prestes a come\u00e7ar no pa\u00eds, trazendo oportunidades para as institui\u00e7\u00f5es financeiras. A Sinqia, como principal provedora de solu\u00e7\u00f5es para o setor financeiro, est\u00e1 comprometida em auxiliar o segmento nessa transforma\u00e7\u00e3o.\u00a0<\/span><\/p>\n

Saiba como podemos ajudar a sua institui\u00e7\u00e3o a aproveitar as oportunidades do <\/span>Open Investment<\/b> e do Open Finance, <\/span>entre em contato<\/span><\/a> com os nossos especialistas!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

O cen\u00e1rio financeiro brasileiro est\u00e1 prestes a vivenciar mais uma revolu\u00e7\u00e3o significativa: a partir de 29 de setembro de 2023, a fase 4 do Open Finance entra em vigor. Nessa etapa, conhecida como Open Investment, os clientes ter\u00e3o a capacidade de compartilhar seus dados de investimento entre diferentes institui\u00e7\u00f5es financeiras.\u00a0 Essa nova fase deve ampliar […]<\/p>\n","protected":false},"author":3,"featured_media":45993,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[998],"tags":[52,749,291],"class_list":["post-6195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-e-trends","tag-bancos","tag-fundos","tag-open-finance"],"yoast_head":"\nOpen Investment: Principais impactos para as institui\u00e7\u00f5es financeiras - Evertec Trends<\/title>\n<meta name=\"description\" content=\"Descubra as perspectivas que a fase 4 do Open Finance, chamada Open Investment, traz para o cen\u00e1rio financeiro brasileiro a partir de 29 de setembro de 2023.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras - Evertec Trends\" \/>\n<meta property=\"og:description\" content=\"Descubra as perspectivas que a fase 4 do Open Finance, chamada Open Investment, traz para o cen\u00e1rio financeiro brasileiro a partir de 29 de setembro de 2023.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/\" \/>\n<meta property=\"og:site_name\" content=\"Evertec Trends\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-26T13:25:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-17T21:46:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/evertectrends.dev.creativetm.co\/wp-content\/uploads\/2023\/07\/Blog-18.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1201\" \/>\n\t<meta property=\"og:image:height\" content=\"631\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Aline Pacheco\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aline Pacheco\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/\"},\"author\":{\"name\":\"Aline Pacheco\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#\\\/schema\\\/person\\\/adf07852e26004c219f232f9b64337b6\"},\"headline\":\"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras\",\"datePublished\":\"2023-09-26T13:25:13+00:00\",\"dateModified\":\"2024-05-17T21:46:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/\"},\"wordCount\":628,\"publisher\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Blog-18.png\",\"keywords\":[\"Bancos\",\"Fundos\",\"open finance\"],\"articleSection\":[\"Tech e Trends\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/\",\"url\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/\",\"name\":\"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras - Evertec Trends\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Blog-18.png\",\"datePublished\":\"2023-09-26T13:25:13+00:00\",\"dateModified\":\"2024-05-17T21:46:30+00:00\",\"description\":\"Descubra as perspectivas que a fase 4 do Open Finance, chamada Open Investment, traz para o cen\u00e1rio financeiro brasileiro a partir de 29 de setembro de 2023.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/#primaryimage\",\"url\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Blog-18.png\",\"contentUrl\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Blog-18.png\",\"width\":1201,\"height\":631},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/open-investment\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sin categor\u00eda\",\"item\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/categoria\\\/sin-categoria\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#website\",\"url\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/\",\"name\":\"Evertec Trends\",\"description\":\"As tend\u00eancias de tecnologia para inovar com estrat\u00e9gia\",\"publisher\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#organization\",\"name\":\"Evertec Trends\",\"url\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/evertectrends.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/evertectrends-sq.png\",\"contentUrl\":\"https:\\\/\\\/evertectrends.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/evertectrends-sq.png\",\"width\":416,\"height\":417,\"caption\":\"Evertec Trends\"},\"image\":{\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/#\\\/schema\\\/person\\\/adf07852e26004c219f232f9b64337b6\",\"name\":\"Aline Pacheco\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6af7c7866012d2d12741711f9580c492a2aabcacbaa828515f6088310a950423?s=96&d=robohash&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6af7c7866012d2d12741711f9580c492a2aabcacbaa828515f6088310a950423?s=96&d=robohash&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6af7c7866012d2d12741711f9580c492a2aabcacbaa828515f6088310a950423?s=96&d=robohash&r=g\",\"caption\":\"Aline Pacheco\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/alinepachecosilva\\\/\",\"https:\\\/\\\/x.com\\\/https:\\\/\\\/twitter.com\\\/\"],\"url\":\"https:\\\/\\\/evertectrends.dev.creativetm.co\\\/pt-br\\\/author\\\/aline-pacheco\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras - Evertec Trends","description":"Descubra as perspectivas que a fase 4 do Open Finance, chamada Open Investment, traz para o cen\u00e1rio financeiro brasileiro a partir de 29 de setembro de 2023.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"pt_BR","og_type":"article","og_title":"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras - Evertec Trends","og_description":"Descubra as perspectivas que a fase 4 do Open Finance, chamada Open Investment, traz para o cen\u00e1rio financeiro brasileiro a partir de 29 de setembro de 2023.","og_url":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/","og_site_name":"Evertec Trends","article_published_time":"2023-09-26T13:25:13+00:00","article_modified_time":"2024-05-17T21:46:30+00:00","og_image":[{"width":1201,"height":631,"url":"https:\/\/evertectrends.dev.creativetm.co\/wp-content\/uploads\/2023\/07\/Blog-18.png","type":"image\/png"}],"author":"Aline Pacheco","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/","twitter_misc":{"Escrito por":"Aline Pacheco","Est. tempo de leitura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/#article","isPartOf":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/"},"author":{"name":"Aline Pacheco","@id":"https:\/\/evertectrends.dev.creativetm.co\/#\/schema\/person\/adf07852e26004c219f232f9b64337b6"},"headline":"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras","datePublished":"2023-09-26T13:25:13+00:00","dateModified":"2024-05-17T21:46:30+00:00","mainEntityOfPage":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/"},"wordCount":628,"publisher":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/#organization"},"image":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/#primaryimage"},"thumbnailUrl":"https:\/\/evertectrends.dev.creativetm.co\/wp-content\/uploads\/2023\/07\/Blog-18.png","keywords":["Bancos","Fundos","open finance"],"articleSection":["Tech e Trends"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/","url":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/","name":"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras - Evertec Trends","isPartOf":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/#website"},"primaryImageOfPage":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/#primaryimage"},"image":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/#primaryimage"},"thumbnailUrl":"https:\/\/evertectrends.dev.creativetm.co\/wp-content\/uploads\/2023\/07\/Blog-18.png","datePublished":"2023-09-26T13:25:13+00:00","dateModified":"2024-05-17T21:46:30+00:00","description":"Descubra as perspectivas que a fase 4 do Open Finance, chamada Open Investment, traz para o cen\u00e1rio financeiro brasileiro a partir de 29 de setembro de 2023.","breadcrumb":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/#primaryimage","url":"https:\/\/evertectrends.dev.creativetm.co\/wp-content\/uploads\/2023\/07\/Blog-18.png","contentUrl":"https:\/\/evertectrends.dev.creativetm.co\/wp-content\/uploads\/2023\/07\/Blog-18.png","width":1201,"height":631},{"@type":"BreadcrumbList","@id":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/open-investment\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/evertectrends.dev.creativetm.co\/"},{"@type":"ListItem","position":2,"name":"Sin categor\u00eda","item":"https:\/\/evertectrends.dev.creativetm.co\/categoria\/sin-categoria\/"},{"@type":"ListItem","position":3,"name":"Open Investment: Principais impactos para as institui\u00e7\u00f5es financeiras"}]},{"@type":"WebSite","@id":"https:\/\/evertectrends.dev.creativetm.co\/#website","url":"https:\/\/evertectrends.dev.creativetm.co\/","name":"Evertec Trends","description":"As tend\u00eancias de tecnologia para inovar com estrat\u00e9gia","publisher":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/evertectrends.dev.creativetm.co\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/evertectrends.dev.creativetm.co\/#organization","name":"Evertec Trends","url":"https:\/\/evertectrends.dev.creativetm.co\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/evertectrends.dev.creativetm.co\/#\/schema\/logo\/image\/","url":"https:\/\/evertectrends.com\/wp-content\/uploads\/2024\/06\/evertectrends-sq.png","contentUrl":"https:\/\/evertectrends.com\/wp-content\/uploads\/2024\/06\/evertectrends-sq.png","width":416,"height":417,"caption":"Evertec Trends"},"image":{"@id":"https:\/\/evertectrends.dev.creativetm.co\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/evertectrends.dev.creativetm.co\/#\/schema\/person\/adf07852e26004c219f232f9b64337b6","name":"Aline Pacheco","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/6af7c7866012d2d12741711f9580c492a2aabcacbaa828515f6088310a950423?s=96&d=robohash&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6af7c7866012d2d12741711f9580c492a2aabcacbaa828515f6088310a950423?s=96&d=robohash&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6af7c7866012d2d12741711f9580c492a2aabcacbaa828515f6088310a950423?s=96&d=robohash&r=g","caption":"Aline Pacheco"},"sameAs":["https:\/\/www.instagram.com\/","https:\/\/www.linkedin.com\/in\/alinepachecosilva\/","https:\/\/x.com\/https:\/\/twitter.com\/"],"url":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/author\/aline-pacheco\/"}]}},"featured_image_url":"https:\/\/evertectrends.dev.creativetm.co\/wp-content\/uploads\/2023\/07\/Blog-18.png","primary_category":"Tech e Trends","_links":{"self":[{"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/posts\/6195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/comments?post=6195"}],"version-history":[{"count":0,"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/posts\/6195\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/media\/45993"}],"wp:attachment":[{"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/media?parent=6195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/categories?post=6195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/evertectrends.dev.creativetm.co\/pt-br\/wp-json\/wp\/v2\/tags?post=6195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}